Times Bookstore at Punggol’s newly-opened mall, Waterway Point, is big on books and lifestyle! Moving with the times, in addition to a wide range of books, this new bookstore boasts dedicated sections that cater to the lifestyle needs of consumers. This is especially so for the children and families at their biggest new concept bookstore in Singapore at Waterway Point.
Spanning a floor area of about 7,335 sq ft with dedicated sections for children, lifestyle products and a workshop area, the new Times Waterway Point seeks to fulfill the promise of being more than a bookstore to cater to the varied lifestyle needs of consumers, especially children and families. This is evident from the children’s section, Times Junior, which spans an unprecedented floor space of over 1,600 sq ft. With this boost in size, Times Junior features not only educational books, activity books and educational toys for the young, but also offers a conducive and fun area within, for children to read or interact with other children.
Established in 1978, I remember my childhood from weekends spent browsing through the bookstore at Times Centrepoint. Those made up some of the happiest memories of my childhood as my daddy will keep a look out for us while mum gets to shop at Robinsons. Homegrown book retailer, Times, is a leading retailer of English language books and complementary products in the region with a chain of bookstores throughout Singapore and Malaysia. Times Waterway Point is the seventh bookstore in Singapore for the group. Adopting a cheerful orange palette, complemented by warm brown hues of wood structures and trims, this new bookstore exudes a welcoming and cosy vibe that makes browsing and shopping for books and lifestyle merchandise a delight.
With the recent shift in focus on children and families, Times is set to offer a cohesive educational and learning environment for children while having fun at the same time. Inspiring and conducive spaces have been created for parents to spend quality time bonding with their children over exciting activities and workshops. Not only that, other lifestyle books and merchandises are also made available for the adults to enjoy a moment for themselves too.
The 600 sq ft island-style Lifestyle Section that can be converted into a dedicated space for workshops, activities or educational classes is a prominent feature within the bookstore. Some of the upcoming activities planned include children story-telling, financial workshops, cooking demonstrations and arts & craft sessions.
The rest of the bookstore space offers an extensive range of books catering to readers of all ages and interests, including lifestyle, fiction and non-fiction books and a selection of Chinese and school assessment books and materials for children.
In addition, there are also comprehensive stationery and lifestyle offerings, such as premium choices of writing accessories and instruments, gift items and lifestyle accessories.
Yesterday’s media event at the opening of Times Bookstore gave us a glimpse of what’s to come at the lifestyle concept bookstore. Aside from Meet & Greet with storybook characters, we participated in a chocolate cake baking session, fiddled with LEGO Mindstorm, made pins and crafts, and got introduced to essential oils.
Educational toys and activity packs s are aplenty too. Get ready to be spoilt for choice!
Hubby and I are lovers of Science and our family fiddles around with simple home experiments whenever there is an opportunity. I was most pleasantly pleased to find a few awesome Science packs that provides fun and educational purposes at the same time.
While taking my time to browse through the children’s collection, I spotted a few favourite series as well as surprise finds. We’ll be going back to check them out again soon.
“I Kill The Mockingbird” by Paul Acampora got me very curious. I had loved “To Kill A Mockingbird” but not everybody does so. This title is about an exciting plot to get the entire town talking about the well-known Harper Lee classic. Controversial plans were put in place to get people to read the book. What resulted from all their efforts was a mini revolution in the name of books.
Check out this series of baby lit board books. Each one combines elements of classic story with an educational theme. Delightfully fabulous, these board books are sturdy with thick pages and easy for the little ones to flip through.
Guess which title this belongs to.
We found our new favourite detective/mystery series by local author, Don Bosco, and recently completed a review of The Legend of Lady Yue.
Check out the Chinese Cinderella series. Every girl should read this too!
These all-time favourites for the young adventure seekers are decked out in their full glory. The Secret Seven series is available in junior full-coloured version as well and I have been looking for the junior series all over the place in order to get Didi interested in Enid Blyton books!
More Enid Blyton story collection for the little ones. I’d say hoarding these are totally worth it, simply for the love of Enid Blyton books. ❤
Eh oh! He found this!!
I can’t possibly showcase all the interesting books I saw. There are simply too many irresistable titles in the bookstore. Shifting to Sengkang soon with a disapprovingly small bookshop at Seletar Mall, Times Bookstore at Waterway Point will very soon be our book heaven later this year. We certainly look forward to returning here to spend the lazy afternoon with the kids. Do check out the bookstore if you have the time. It’s not everyday that we have such a big bookstore in the heartlands. There is no need to go to town anymore!
With the new direction of targeting children and families and the launch of this new concept bookstore at Waterway Point, Times is proud to partner one of Singapore’s well-known homegrown celebrity mum, Diana Ser, as its Brand Advocate. The partnership is based on the shared vision between Times and Diana Ser in advocating the benefits of reading via physical books and the importance of fun learning for children”, said Ms Lek.
In addition, Diana’s proficiency in not one but two important languages in Singapore gives a glimpse into Times’ plans for the future. With the aim of creating a holistic educational pit stop for children, Times recognises that Diana’s bilingualism in the English and Chinese languages makes her a good role model for the younger generation. This is opportune as Diana recently launched her online edutainment program, ‘Crazy About Chinese’, where she shares fun and easy ways through her personal journey of imparting the Chinese language to her four-year-old daughter, Jaymee.
“This partnership with Times is particularly exciting because we are both Singapore brands united in our belief for children to learn through play. Together, Times and Crazy About Chinese will also bring new energy, ideas and resources to parents who are keen to nurture their children to be bilingual!”, said Diana.
Looking ahead, Times will continue to expand its repertoire of Chinese books and products beyond the current English-centric domain, providing children with greater exposure to the Chinese language.
Thanks to Times Bookstore and WOM Communications , we attended the official opening and media preview at Waterway Point. Thank you for joining us on SAys! Happy Mums. If you liked what you’ve read on our blog, please follow us on Facebook and Instagram for the latest updates. We hope to see you back again soon.
~ SAys! Shirley 🙂
ABOUT TIMES BOOKSTORES
Times Bookstores, the retail arm of Times Publishing Limited, with a chain of stores throughout Singapore and Malaysia, offer a wide variety of book and magazine titles catering to readers of all ages across different genres including but not limited to children’s, lifestyle, fiction, non-fiction, art and business/management. It also offers complementary non-book products such as general and lifestyle gifts, stationery, fine writing instruments, reading accessories and greeting cards and gift wraps. Times Bookstores also host a variety of exciting and vibrant activities, including author appearances, book signings and workshops for customers.
TIMES BOOKSTORES LISTING
176 Orchard Road, #04-08/09/10/11, S238843
Tel : 6734 9022
293 Holland Road, #02-16/17, Cold Storage Jelita, S278628
Tel : 6466 5702
TIMES MARINA SQUARE
6 Raffles Boulevard, #03-149-151, Marina Square, S039594
Tel : 6250 7528
290 Orchard Road Paragon, #04-41, S238859
Tel : 6836 6182
TIMES PLAZA SINGAPURA
68 Orchard Road, #04-05, S238839
Tel : 6336 8861
TIMES TAMPINES 1
10 Tampines Central 1, #03-06, S529536
Tel : 6782 7017
TIMES WATERWAY POINT
83 Punggol Central, Waterway Point, #02-19, S828761
Tel : 6385 9428